![]() In 2021, the Federal Trade Commission sent notices to more than 700 companies warning of steep fines for "fake reviews and other forms of deceptive endorsements." The notices went to companies like Apple, Amazon, Facebook, Walmart, Target, Tesla, and more, though the FTC noted that "a recipient's presence on this list does not in any way suggest that it has engaged in deceptive or unfair conduct" and that letters were sent to "an array of large companies, top advertisers, leading retailers, top consumer product companies, and major advertising agencies. Other sites like GrubHub and Seamless have also struggled with inauthentic reviews. A 2013 study found that 20% of all Yelp reviews at the time were fake. ![]() ![]() Did Moink Get a Deal on Shark Tank In 2019, the founders of Moink were given a chance to present their product on the hit television show Shark Tank. There are a total of seven reviews with an average five-star rating given by reviewers. Yelp has been plagued with fake or manipulated reviews for years. Yelp: Monik Box has a rating of 3½ stars on their Yelp page. Seventy percent of respondents said it's rare for them to visit a new business without looking at online reviews first In an August survey commissioned by Yelp of more than 2,000 adults living in the US, 93% of respondents said they read online reviews to inform their purchasing choices. Misleading reviews can greatly influence customers' purchases. The review platform prohibits solicited reviews and has built software to detect them. It’s much easier to simply hate on someone and consider them unreasonable, annoying, etc than it is to absorb and reflect on their criticisms which are sometimes dead on. I think the key is reading reviews openly and honestly. Account icon An icon in the shape of a person's head and shoulders. To be fair.sometimes negative reviews are great bc they allow us to fix issues that need to be fixed.
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